Marketing is all about building genuine connections with your audience. Understanding your target audience is essential. You can delve into the intricacies of their needs, preferences, and behaviors by conducting comprehensive target audience research and analysis. You can tailor your message to resonate. When you invest time and effort in understanding your target audience, you
There seems to be an assumption that PPC (Pay-per-click) ads campaign is an after-thought or a courtesy offering — hence, the reason why most businesses would rather they outsource the work than hire for such role in their business. Well, it can be pretty overwhelming and confusing to new entrants in business; especially when it
What Are the Benefits of an Effective Digital Marketing Strategy? Digital Marketing will continue to eclipse traditional marketing as long as the advance of smartphones and access to the internet continues to grow each year. This, however, does not mean that traditional marketing has become obsolete or irrelevant. Digital marketing has fast become the best
Why do you need to invest in Local SEO? At some point, we’ve all heard the word SEO and the many ways to use SEO Tools in our business to produce a return in revenue and business growth. As we all know, SEO (Search Engine Optimization) is all about ways to boost a website’s visibility to users
Should you be focused only on Google? What about the other search engines? The explosion of smartphones and the internet has tremendously upsurged the need of every business to have an online presence. The advent of the internet has changed the face of every business industry, thus, making business development executives evaluate and strategize their
Google Search Console; what is it? Chances are, you’re already familiar with Google Search Console if the word ‘Webmaster Tools’ sure doesn’t seem like a dazzling mirage to you. Before 20th May 2015, Google Search Console was formerly Google Webmaster Tool. In its simplest definition, Google Search Console or GSC is more like a hub where you’re allowed
SEO Myths You Need To Debunk Maintaining an ‘effective’ SEO strategy is indeed a huge task that demands a commitment to quality. More so, implementing an effective SEO strategy requires a special skill to detect continuous updates in Google’s ever-changing algorithms. As a result, business enterprises and digital marketers are saddled with the responsibility of
You set up your perfect site, Congratulations! Now what? You start blogging, perfect! You’re on a roll, but you’re still not getting any traffic, so what do you do now? Did you know that your site needs to be set up to be indexed by the Googlebot? You probably heard that the Googlebot crawls your
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*We don’t limit the amount of storage and bandwidth your site can use as long as it complies with our Hosting Agreement. Should your website bandwidth or storage usage present a risk to the stability, performance or uptime of our servers, we will notify you via email and you may be required to upgrade, or we may restrict the resources your website is using. It’s very rare that a website violates our Hosting Agreement and is typically only seen in sites that use hosting for file sharing or storage.
