The Future of Personalization in Ecommerce With fine-tuned personalization abilities, most e-commerce site now tries to customize the shopping experience to the needs of their shoppers. eBay and Amazon are examples of such e-commerce sites that practice this. eBay deploys powerful AI-powered tools to anticipate the needs of buyers, as well as recommend items and
What is VEO and how to take advantage of it? Voice Search has remained resolute in revolutionizing the way people search for a product, service, and information online. This led to Voice Engine Optimization or VEO; more so, the market demand and gradual proliferation of wearable techs, smart speakers, and other IoT devices have further
The rising costs of Influencer Marketing Influencer marketing has recently joined the big league of high-end digital advertising options, with Instagram being the catalyst that drives its increased demand. Given that 70% of teenagers trust influencers over celebrities, it’s safe to say that influencer marketing is only going to get bigger. Creating a highly engaging sponsored post
Instagram Donation Sticker has made it easier for Influencers to drive charitable donations through stories As of January 2019, Instagram’s ‘snap-chatty’ story feature has now amassed over 500 million users. These users make use of Stories daily to take photos, upload an image, upload short videos, and add filter effects & layers to their Instagram Story.
A brief overview of Google’s PPC Choices As far as online Ads campaign go, Google’s PPC (Pay-Per-Click) is by far the leader of them all. This, however, isn’t to belittle other great Ads targeting PPC sites which are — by the way — as relevant and quite popular as Google Ads, this includes services such
Artificial Intelligence & Chatbots are the future of retail More gold has indeed been mined from the mind of men than the earth itself! Really, is there still anything that couldn’t be achieved or at least be made better with AI? Well, your guess is as good as mine. According to the latest estimate by Juniper
What Is Voice Search? The digital world has taken a whole new turn since AI became a mainstream trailblazer in the tech industry. Artificial Intelligence (AI); especially robotics & Deep Learning fields have entirely revolutionized the way we do things with incredible precision, accuracy, and speed. This dynamism has improved the way we use the
Top picks for you… Much has already been said about data science and its importance in various businesses. We live in a world where almost every business decision we take is based on careful and scientific analysis of data. Data may have come a long way, but the truth is that it has barely begun.
Social Media Managers; why are they beneficial for your business? When it comes to the world of marketing, having an email list is important, but being an authoritative business brand across several social media platforms is more important! Social Media Marketing is one of the most potent ways to increase brand equity and brand awareness – but
What’s the best way to take advantage of ChatBots? The 4th industrial revolution is already upon us, and Artificial Intelligence (AI) is one of the fields at the forefront of this revolution. The impact of AI evangelism by renowned industry researchers and tech evangelists has caused a ripple effect in many industries. The word Artificial Intelligence
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